CEISLER PERSPECTIVES

The Impact of Election Cycles on Issue Advocacy

We don’t represent political candidates. But that doesn’t mean we’re not intensely involved in the political process.   In truth, our business goes up during election cycles – even though we don’t work for office seekers. Instead, the issues become

Top Tips for Managing a PR Crisis

Sometimes, bad things happen to good companies. Even the best can’t always avoid a crisis – whether it’s man-made or a natural disaster. But you can make a bad situation better by taking the right steps. That’s where I come

From Reporting to PR: Lessons Learned

In my job as special projects manager for Ceisler Media and Issue Advocacy, I frequently work with reporters. I think I have a good understanding of what they want and what they need. Because not too long ago, I was