CEISLER PERSPECTIVES

Pittsburgh staff members Keegan Gibson, Amanda Mueller and Joey Georgy in construction gear for a client event

A view from 21 stories: My first week at Ceisler Media

When you start a new job, it’s normal to be nervous. When you’re told that you’re going to ride up 21 stories of a building that is still under construction (read: without walls), it’s also normal to be nervous.

An illustrated man wearing a suit and holding a video camera jumping over holes in the ground

Avoid These 6 Livestreaming Pitfalls

As a kid, it blew my mind that I could watch live events from the comfort of my living room. From the Super Bowl to New Year’s Eve in Times Square, watching live TV was like magic to me.

Metal letters spelling the word "opinion"

How to write an op-ed that changes hearts AND minds

One of the most rewarding things we do is work with clients to place op-eds in print and digital publications expressing an important point of view.

It’s both high stakes and high reward: Op-eds — so called because they historically appeared “opposite” of “editorials” in newspapers — are read by people who make decisions.

Samra Smajlovic stands at her desk in Philadelphia working on her laptop

How a busy creative manager juggles high-pressure work & stress

A few months ago, a migraine sent me to the emergency room. I have suffered with chronic migraines since I was 9. Stress and trauma have followed me around since birth. Being a product of war and coming from a family of refugees continues to be one of the most challenging aspects of my life.

It’s both high stakes and high reward: Op-eds — so called because they historically appeared “opposite” of “editorials” in newspapers — are read by people who make decisions.

I Voted stickers with American flag designs sitting on a wooden table

4 Takeaways from a Wild Election Night in Pennsylvania

Tuesday’s Election Day was hugely consequential across Pennsylvania, but Philadelphia and Allegheny County had pretty different experiences. While Allegheny County continued in the progressive march we’ve seen nationally in cities like Chicago and Boston, Philadelphia was more of a win for the establishment.