A lot of attention gets paid to stories that run on a newspaper’s front page, but it is also important to consider the opportunities provided by newspapers’ opinion pages. At Ceisler Media, we can craft a media strategy to ensure

Many historical leaders have taken action, or were at least educated, through words they read in a letter. President Abraham Lincoln grew a beard after an 11-year-old girl wrote him, saying his face was too thin and would look better

When building a team to tackle client projects, there are important questions to consider beyond simply, “Who has the time to work on this?” While availability is obviously a critical factor in the equation, you need to think about the

When it comes to workplace culture these days, flexibility gets all the attention. But empathy is a guiding principle that leaders need to give more focus. It shouldn’t take the Harvard Business Review to tell us that reading and understanding

As a former executive at one of our nation’s leading health insurers, I’ve had an insider’s view into the ongoing transformation of our health care delivery and health insurance sectors. Few industries have dominated the public policy agenda at the

After nearly 15 years of living here, I’m proud to be an adopted son of Philadelphia. But I like to joke that I’ve been a Yankees fan since I was in the womb – long before I left Central Jersey