CEISLER PERSPECTIVES

Leader at Cheyney University smiling in a suit on campus

Cheyney’s Leader Inspires as He Upgrades the University

President Aaron Walton combines solid ethics, social responsibility & academic excellence to save America’s oldest HBCU, writes Ceisler Sr. VP Kirk Dorn. Image Credit: Cheyney University One of the great privileges of the mission-driven nature of the work I perform

Two people walking hand-in-hand in a wooded area, courtesy of Visit Philadelphia

Helping IBX – as It Helps the Health of Millennials

Our 22-year-old associate Sam Gorodetzer gets to be part of Independence Blue Cross’s innovative “Well City Challenge” & learns a few lessons along the way. Photo by R. Kennedy for VISIT PHILADELPHIA® Rusty Kennedy / 2012 EDITORIAL USE APPROVED ©VISITPHILADELPHIA®

An illustrated man in a suit speaks at a podium with news microphones

How and When To Get Ahead of the Story

Ceisler Media Senior Director Kirk Dorn says the Hunter Biden media strategy may offer a good example – but sometimes being too proactive can backfire. Last month Hunter Biden disclosed he was under federal investigation over his income taxes. He