insights

Business insights and articles written by our team of world-class professionals

Television cameras set up to record an event during morning media coverage

A look inside early-morning live TV news coverage for clients

There are often days where Ceisler Media staff members wake up early – very, very early – for client work, especially when it comes to morning TV coverage. In April this year, we worked with Pennsylvania Family Support Alliance (PFSA) in support of its annual blue ribbon-flag planting event in Harrisburg, where the client was speaking with several news stations as early as 5:30 a.m.

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Shannon Wink's Apple laptop sitting on top of her daughters' play mat surrounded by toys

Back to work after maternity leave

If you’ve been on a video call with me in the last few months, I probably turned my camera off once or twice during the call. That’s me taking space to adjust or remove the breast pump I dutifully wear every two hours so I can return home to my 5-month-old each day with just enough milk for her next few bottles.

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TV news camera recording footage in a studio

Acting fast to get TV coverage for a client on a mission

Ceisler Media works with the United Methodist Conference of Western Pennsylvania (WPAUMC) to highlight the Conference’s community commitment. This month the Mission Barn, a part of the United Methodist Committee on Relief, gathered volunteers to collect cleaning materials for those affected by the East Palestine, Ohio train derailment.

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Pennsylvania And The Rise Of The Independent

Independents in Pennsylvania are having a moment. When Gov. Josh Shapiro was inaugurated this week, his speech included only one mention of political party: “You … sent a clear message — Democrats, Republicans and Independents — when you came together to resoundingly reject extremism.”

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An icon of hands shaking in front of the Harrisburg Capitol building

How To Make Progress In A Hectic Harrisburg Environment

With new Pennsylvania legislative maps and many freshman legislators, follow these tips for making your cause — and your clients — heard. It’s a new year, a new Pennsylvania legislative session, and a lot of our clients are asking the same question: What the hell is going on in Harrisburg?

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