CEISLER PERSPECTIVES

Samra Smajlovic stands at her desk in Philadelphia working on her laptop

How a busy creative manager juggles high-pressure work & stress

A few months ago, a migraine sent me to the emergency room. I have suffered with chronic migraines since I was 9. Stress and trauma have followed me around since birth. Being a product of war and coming from a family of refugees continues to be one of the most challenging aspects of my life.

It’s both high stakes and high reward: Op-eds — so called because they historically appeared “opposite” of “editorials” in newspapers — are read by people who make decisions.

I Voted stickers with American flag designs sitting on a wooden table

4 Takeaways from a Wild Election Night in Pennsylvania

Tuesday’s Election Day was hugely consequential across Pennsylvania, but Philadelphia and Allegheny County had pretty different experiences. While Allegheny County continued in the progressive march we’ve seen nationally in cities like Chicago and Boston, Philadelphia was more of a win for the establishment.

A group of eight professionals standing together at an event

Amplifying a client’s expertise to the public and to public officials

Amplifying a client’s expertise to make sure it reaches the right audience is part of the job. It’s especially important when their mission depends on a strong partnership with public officials. Achieving this sometimes drives us to think outside the box and take on initiatives that our clients have never done before.

Television cameras set up to record an event during morning media coverage

A look inside early-morning live TV news coverage for clients

There are often days where Ceisler Media staff members wake up early – very, very early – for client work, especially when it comes to morning TV coverage. In April this year, we worked with Pennsylvania Family Support Alliance (PFSA) in support of its annual blue ribbon-flag planting event in Harrisburg, where the client was speaking with several news stations as early as 5:30 a.m.