CEISLER PERSPECTIVES

TV Cameras at the door? Don’t panic, just follow these basics

Note: Ceisler Media Senior Director Kirk Dorn is an expert in both media training and crisis communications. Here, he lays out a few basics for anyone facing the prospect of speaking on camera or into reporters’ microphones. The experience doesn’t

What’s the Story, Morning Glory?

As media and communications professionals, we’re always asking our clients, “What’s unique about what you are telling us? What’s the angle that will capture the media’s attention?” Throw away all the buzz words and jargon and it always comes down

Do newspaper readers want “good news?”

The Inquirer is banking on it – and I’m all in I recently attended one of the Philadelphia Inquirer’s “Inquiring Minds” sessions, which discussed an article in the paper’s newest section, The UpSide. Launched in April, The UpSide was created

Larry Miller: A Post Pennsylvania Primary Perspective

I never stay up waiting for election results. The reason is simple: If I’m going to be disappointed, I don’t want to sleep on it and have bad dreams. I’d rather face it after breakfast and a strong cup of