Shannon Wink is an award-winning community and media professional, community volunteer, and lifelong Philadelphian. She brings more than a decade of experience in journalism, digital media and communications strategy to the Ceisler Media team. 

Shannon’s role as Vice President of Digital & Creative Services is to build upon the firm’s foundational digital strategy that serves all clients, while balancing the dynamic needs of organizations and corporations that want to tell their stories and drive results. 

With a background in community engagement that spans rec centers, rallies and boardrooms, Shannon has worked across nonprofits, government agencies and corporations to develop brands, grow audiences and tell authentic stories that resonate. 

Before joining Ceisler Media in 2021, Shannon worked in digital content at Visit Philadelphia, where duties pivoted at the onset of COVID-19 from destination marketing to communications support for Greater Philadelphia’s most-visited attractions. 

Prior to that, Shannon helped launch local media outlet Billy Penn, developing a brand voice targeted to under-40 Philadelphians, and leading a newsroom that worked closely with an events team to ensure a cohesive brand identity. 

While at NPR affiliate WHYY from 2010 to 2014, Shannon created the newsroom’s very first social media strategy, managed a $1 million grant project to help public media outlets engage with new audiences and convened digital storytellers from across the country to develop and share best practices. 

At the start of her career, Shannon founded the first and only digital news publication covering Northeast Philadelphia, a diverse section of the city that more than 400,000 people call home. 

Shannon is a graduate of Klein College of Media and Communication at Temple University, and also serves on Department of Journalism’s advisory board. She’s a vocal advocate for urbanist policies and an active member of her neighborhood organization.